Award-winning Dancehall artiste, Stonebwoy has sealed a global distribution and label services agreement with ADA Worldwide, the independent label and artiste services affiliate of Warner Music Group.
The agreement covers his latest single, ‘Ekelebe’ ft. Odumodublvck and his upcoming sixth studio album, which he plans to release on his own label, Burniton Music Group, later this year.
Stonebwoy expressed his enthusiasm, “This deal marks another stride forward in bringing my music to the global stage via ADA’s network.”
He emphasised his desire to bring people together via a combination of African music genres like Afrobeats, Reggae, Dancehall, R&B, and Hip Hop highlighting the significance of creative ownership for impactful global contributions.
BREAKING🇬🇭🤝🏾🇺🇸🎶: @stonebwoy signs global distribution & label services deal with @warnermusic group’s ADA Worldwide (@ada_music) for his forthcoming sixth(6th) studio album & his latest single, ‘Ekelebe’ ft. Odumodublvck.
🦅🇬🇭 pic.twitter.com/N9ckvcDYio
— Ölele | DTS👨🏾🍳🇬🇭 (@OleleSalvador) April 12, 2024
Cat Kreidich, President of ADA Worldwide, lauded Stonebwoy’s unique style and global impact, affirming, “He’s spreading positivity, love, and unity with music that makes you move and makes you feel. We can’t wait to support his unique creative vision even further across the international stage.”
This land mark deal with ADA, marks a substantial growth for the label in the African music landscape after collaborations with Africori and Chocolate City, and reaffirms ADA’s dedication to developing talent and diversity in the international music business.
Casey Kobia, Stonebwoy’s Talent Manager, expressed gratitude for brokering the partnership, highlighting ADA’s unwavering support and excitement for the next phase of Stonebwoy’s journey.
ADA is proud to welcome @stonebwoy to its global roster 🇬🇭 His new single "Ekelebe (feat. ODUMODUBLVCK)" is out today. Tap into the vibe of Stonebwoy now! 🔥#stonebwoy #afrobeats #hiphop #africanmusic #newmusic #independentmusic pic.twitter.com/rmC84zRAK3
— ADA (@ada_music) April 12, 2024
Stonebwoy’s music blends afrobeat, reggae, and dancehall influences, earning him global acclaim and his achievements include landing on the Billboard World Albums chart with his 2017 album “Epistles of Mama” and debuting in the Top 10 on Billboard’s Reggae Albums chart with his 2023 album “5th Dimension.”
The Ghanaian icon’s latest single, ‘Ekelebe,’ featuring breakout Nigerian rapper Odumodublvck, is making waves on the airplay, marking the beginning of this exciting collaboration.