Ghana’s Vice President and presidential candidate for the ruling government, Dr. Mahamudu Bawumia, has met with celebrated British actor Idris Elba to foster a digitisation agenda for Ghana’s creative sector.
The talks focused primarily on financial inclusion and digitisation amongst Ghanaian creative arts and devising strategies for integration.
The two want Ghana’s creative arts economy to be linked to the worldwide financial ecosystem.
Vice President Dr Bawumia stated in a post on Facebook, amongst other things, that “our focus was on the financial inclusion of Ghanaian creative arts and devising strategies to integrate them into the worldwide financial ecosystem.”
According to the Vice President, many African industry players are locked out of the global payments ecosystem, indicating that the “implementation of a new system leveraging blockchain technology” to assist creatives cannot be overemphasized.
This, he noted, will ensure that the Ghanaian creative arts get paid for their music and arts, no matter where in the world they are used commercially.
Dr Bawumia therefore hinted at an imminent launch of the payment ecosystem in Ghana later this year.
“Given Ghana’s relatively advanced system of digital payments, the new system is expected to be launched in Ghana later this year. My thanks to Idris Elba for his commitment to the development of the African creative arts economy,” Dr Bawumia underscored.
Bawumia on creative arts sector during vision for Ghana address
The leader of the NPP, in his “Bold Solutions for the Future” address to unveil his vision for Ghana, did not leave the creative sector out.
He assured of a robust platform that will help monetise creative arts content digitally if elected president in the next elections.
Speaking to the teeming audience at the UPSA auditorium on Wednesday, Feb. 7, Dr Bawumia promised to introduce digital and streaming platforms for Ghanaian artists if he is elected president.
According to Dr. Bawumia, this will contribute significantly to the creative industry in the country.
“We will introduce other initiatives, such as digital and streaming platforms for our artists to make tourism and the creative arts a growth pole in Ghana,” he said.
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