TV3’s latest addition to its morning show programme, NEWDAY, Etornam Sey, has been recognized at this year’s edition of the BBC media leaders training workshop. The training workshop, a personalised event, was designed to give delegates insight into and, understanding of, the African digital and social landscape. The 3-day event which was held at the Holiday inn in accra, explored the challenges for media organisations in Ghana and looked at strategy development that works to raise the profile and monetise delegate’s media brands. The event also explored routes to growing audience especially younger mobile first audiences. It got BBC Digital Experts and leading Digital Strategist from the continent to take the team through how to maximize opportunities the digital space provides.
At the end of the 3-day event, participants were tasked to put together a presentation that reflects on the needs of a society and how their preferences affect media programming. TV3’s Etornam Sey was among 6 media personalities who were awarded for great presentation on
- Maximising/Utilising Social Media as a first step in to Digital and Social
- Understanding audiences – how digital audience differs from radio/TV
- How to bring to life your radio and TV brand in the digital space
The host of Ideal Home on 3fm 92.7, Etornam Sey, thanked the BBC team for the recognition.
General Manager for MG Digital at Media General, Francis Doku was also awarded for excellent presentation. Other participants at the event include head of myjoyonline Ato Kwamena Dadzie, Head of Joy Cluster, Emma Morisson, Napoleon Ato Kito of GBC, media leaders from Citi, and GHone.
Source: editors.3news.com
