Leading video entertainment company, Multichoice Ghana, has kicked start the back-to-school period for GOtv customers with a brand new offer tagged ‘Step Up’. From September to the end of October 2019, the Step-Up campaign will offer active and disconnected DStv Compact, Family and Access customers the opportunity to pay for an upgrade package and get a boost to view programming on an even higher package within 48 hours. GOtv customers on the GOtv Plus, Value and Lite will get upgraded to GOtv Max when they pay a reduced fee of 50 cedis. Active and disconnected GOtv Max customers can also take advantage of the limited time offer to renew their subscription for 50 cedis. The campaign will also give GOtv customers on Plus, Value and Lite an opportunity to experience the exciting premium content available on GOtv Max including La Liga, Serie A, FA Cup, BET, Fox Entertainment, ROK 2 and CBS Reality and more. Managing Director of Multichoice Ghana, Cecil Sunkwa Mills said the offer reiterates the company’s commitment to giving value for money to loyal customers as they will enjoy content on a higher package than what they paid for while encouraging them to remain active to enjoy quality. “We are pleased to launch this first-of-its-kind offer that will give our customers the opportunity to experience the exciting programming available across higher packages at the price of a lower package. “With this offer, we are giving a boost and topping up on what our customers pay for to enjoy more on the GOtv platforms. It’s our desire to make great content more accessible and we encourage our customers to take advantage of this special offer” he said. Mr. Sunkwa Mills added the offer will enable more Ghanaians to stay connected and keep up to date with the latest news, sports, local content and general entertainment. Some of the exciting programming to look forward to include the newly acquired Caraboa Cup, Skybet EFL and FA Cup matches. The Step-Up offer is open to both active and disconnected subscribers on GOtv Lite, Value, Plus and Max for participation.