The Ghana Independent Broadcasters Association (GIBA) has pledged GH¢100,000 worth of broadcast airtime in support of the Electoral Commission’s publicity activities.
The gesture, which was announced by the President of the Association Akwesi Agyemang during the launch of GIBA’s Code of Conduct for Responsible Reporting, was in response to an appeal made by the Chairperson of the Electoral Commission, Mrs. Charlotte Osei.
Speaking at the ceremony, Mrs. Osei asked the media to consider dedicating more time in support of the Commission’s voter education activities.
She said: “We believe the democratic process would be greatly enhanced if members of GIBA would grant the Commission more time and attention to engage the voters and educate them better.
“Delivering a credible electoral outcome is not only the responsibility of the Electoral Commission. It is indeed a collective responsibility of all Ghanaians; inclusive of the media. The Commission’s plans for organizing a successful election would not materialize, if the voting public lacks access to the information that they need in order to make informed choices,” she said.
Mrs. Osei congratulated the Association on its initiative to ensure discipline and sanity on the airwaves before, during and after the 2016 general elections.
She expressed the Commission’s appreciation to the President and Executive team of GIBA for their support and assured them of a mutually beneficial partnership for a credible and transparent electoral process and outcome.